There’s a lot of it about. Sites where someone has a bucket of info and just keeps throwing handfuls in the general direction of the audience. They haven’t thought about what those people need to know or how they need it presented so that they feel welcome and get the benefits. That’s not communication. That’s being […]
design
Science of simplicity
A great article about psychology and web design popped up via Twitter this week, digesting some sciencey stuff for a more general readership. I particularly like it because it supports things I always say! I’m going to mention a few key points below. Do read the whole thing if you can (don’t be put off […]
Things That Go Bump In Your Site
It’s Halloween! In honour of the occasion I’ve compiled a handy checklist of things to do to SCARE those pesky visitors away from your website! Fog-shrouded mystery Make sure visitors can’t tell what your site is about. Don’t give away any clues! They get spooked and run away. Maze of hallways Have eccentric, inconsistent navigation […]
Your website’s design tells people about you all the time, you know
We are communicating creatures, always picking up clues that will help us deal with people and situations. For written information, that can be: what you say the way you say it the way you present it. Design matters That last one is about visual design. Whether you pay attention to it or not, visitors to […]
Ebook mistakes to avoid
I’ve been looking at quite a few ebooks on my Kindle recently. Some novels, some non-fiction; some by large publishers, some by small self-publishers. I’ve also made an ebook myself – more on that soon – which has given me a more informed perspective. In terms of formatting, the larger publishers tend to be solid […]
Adventures in ebooks
I’ve been a bit quiet because I’ve been channelling my head resources to creation of an ebook. I don’t mean in the sense of throwing a document out to PDF: I mean a reflowable text publication like you get on Kindle, iBooks, Kobo, etc. That’s a new medium for me. Of course, being me, I […]