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What is branding? It’s not ink and cardboard

January 30, 2017 By Tim Gray

A lot of people think branding is logos and business cards. But those are just channels and products that reflect your branding. The oft-repeated quote when people talk about personal branding for small businesses comes, ironically, from Amazon’s Jeff Bezos. “Your brand is what other people say about you when you’re not in the room.” […]

Tagged With: branding, marketing, messages, personal branding

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